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FRESH TRACKS MEDIA AND SHAW COMMUNICATIONS TEAM UP TO MAKE MOVING EASIER THIS SUMMER TOPIC: Shaw Communications and Fresh Tracks Media Shaw Communications will be making moving easier this summer by promoting its SHAWEASY Move service which allows current Shaw subscribers to move all of their Shaw services – with just one call…free of charge! As a clever tie-in, the Company is utilizing Fresh Track’s Media’s Pizza Box Advertising to publicize the SHAWEASY move offering.
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ZipLocal conducts campaign [Adnews] TOPIC: ZipLocal and Fresh Tracks Media "All elements of our marketing campaign were designed to underscore our position as a young, innovative, consumer-driven brand," said Elaine Kunda, president and CEO of ZipLocal. "Pizza box advertising is a unique new medium delivered directly into the hands of targeted consumers. It made great sense for ZipLocal to use it as a direct marketing vehicle for our new site launch campaign."
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ZipLocal sees benefits of multi-media campaign by Matt Semansky [Marketing Magazine] TOPIC: ZipLocal and Fresh Tracks Media Online directory ZipLocal introduced a new element to a recently launched multi-media campaign in the form of branded pizza boxes. Produced by Fresh Tracks Media, the branded boxes will be delivered by independent pizza outlets in Toronto and Ottawa.
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ZIPLOCAL DELIVERS FRESHLY ENHANCED SEARCH ENGINE EXPERIENCE AS BRANDED PIZZA BOX DELIVERS THE MESSAGE TOPIC: ZipLocal and Fresh Tracks Media A highlight of the ongoing campaign is a ZipLocal branded pizza box targeted to the focused demographic of 18-35 (based on 10 and 12 - inch sized pizzas.) Produced through Fresh Tracks Media, The branded boxes are hitting independent pizza outlets in Toronto and Ottawa this week and will be delivered (while quantities last.) until the end of the year.
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HP PARTNERS WITH FRESH TRACKS MEDIA TO PROMOTE POWERFUL PERFORMANCE “TO GO” TOPIC: HP [Hewlett-Packard] and Fresh Tracks Media Pizza Box Advertising campaign to promote the cutting-edge HP Pavilion DV9615CA Entertainment Notebook PC
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Lavalife delivers pizza box campaign by Matt Semansky [Marketing Magazine] TOPIC: Lavalife and Fresh Tracks Media Online and telephone dating company Lavalife has launched a marketing campaign that features pizza boxes with creative promoting its Lavalife voice phone service.
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Cupid trying pizzavertising by Terry Poulton [Media in Canada) TOPIC: Lavalife and Fresh Tracks Media No need for arrows when there's Lavalife pizza boxes at the door.
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LAVALIFE SERVES UP SINGLES IN NEW CAMPAIGN TOPIC: Lavalife and Fresh Tracks Media Pizza Box Advertising Campaign to Target Singles in Toronto and Vancouver
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Adventures in alternative advertising - John Lorinc - Globe and Mail TOPIC: Pizza Box Advertising - A New Medium in Canada Graffiti performances. Pizza-box ads. Touchscreen in taxicabs. Upstart agencies are going beyond billboards and TV to sell your products
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TAG tries pizzavertising by Terry Poulton [Media in Canada] TOPIC: Procter & Gamble and Fresh Tracks Media Taking a whirl with a technique that worked well for the Food Network in November, Procter & Gamble has engaged Fresh Tracks Media to distribute pizza boxes whose tops are entirely wrapped with a large image for TAG body spray to a range of independent pizzerias.
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